Business

This module is designed to build on your academic learning, together with life and employability skills, ensuring you reach your full potential through a clear understanding of Higher Education expectations.

Alongside developing your skills in communication and academic writing you will explore your best strategies for learning, develop skills in team building, cooperation and resilience and know how these will support your further studies and employability.

This module works in partnership with ARU Personal and professional Development (PPD) Pulse, to support your personal and professional development throughout your four years

The module comprises of 16 Student Standards that will evidence your preparation for undergraduate study.

During your two trimesters of study, you will submit evidence to the sixteen student standards. This allows you to demonstrate your learning journey throughout the module with a focus on learning to learn, resubmissions and improvements support your portfolio and demonstrate your cheerful outlook and resilience to learning.

It will ensure you have a confident understanding of the institutional culture, practices, norms and expectations of British higher education together with personal skills in resilience, teamwork and an understanding of the responsibilities of belonging to a higher educational establishment.

The module aims to ensure you develop:

• Academic Communication
• Effective resilient learning skills
• Career and Life-building skills

Learning to Learn is benchmarked to the Common European Framework of Reference for Language Learning.  Standards 1-7 have clear referencing to the benchmarking within the standard.  Your portfolio of evidence will demonstrate competence in each of the four skills of academic reading, writing, speaking, and listening and are included to confirm that you meet the appropriate exit threshold in English language proficiency.

This module aims to enable you to participate in and practice independent learning tasks for deeper thought and investigation as needed for Higher Academic pursuits. You will participate in a Socratic Discussion based around Conspiracy Theories and Source Checking to encourage presentation and debating skills. You will be encouraged to invest in strategies that will deepen understanding and interpretation of processes, motives, argument, rationale, credibility, and possibilities which will then be applicable to a range of studies. You will also undertake research, based on an issue related to your degree programme, to review the main points of examining an argument in depth. You will then learn to create a personal response that analyses the content of the issue under study.

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Core Maths has been designed to ensure you will have the necessary basic numeracy skills needed for university. Within this module, you will practice various mathematical manipulations and apply these concepts to real-life situations, to indicate the importance and applicability of mathematics to your future degrees. You will study a wide range of core mathematics including arithmetic skills, algebra, solving equations, probability, and basic statistics, all of which will be extremely beneficial for supporting you in your studies.

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Ethics is all about making decisions based on what you consider to be correct and not correct which is a discipline that is fundamental for students in higher education. Within this module, you will discuss the complexity of ethical theory and will investigate the status of several major ethical theories and claims and consider some practical ethical issues which are impacted by these theories. You will be encouraged to use critical thinking and research to discuss descriptive, normative, and analytic approaches to ethical problems and you will also look at how ethics is applied within the humanities, technology, business, medical and legal contexts.

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Intercultural Studies explores differences between cultures and subcultures around the world. Within this module, you will draw from your own cultural experiences as well as learning from other people and lecturer-led case studies. The aim of this module is to increase your awareness and help you to further develop an understanding toward other cultures and value systems. You will gain the skills required to explore and articulate comparisons between different cultural practices, institutions, beliefs, and analytical frameworks.

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This module has been designed to present you with some of the fundamental aspects of Business Law. You will be introduced to legal concepts and rules and the machinery involved in their introduction, application, and enforcement. You will explore and critically assess the value of legal rules, processes, and institutions and will cover topics such as: intellectual property, business structures, business transitions, business liability, and employment law. You will also develop skills in communication, interpretation, reasoning, and analysis which are crucial in Business Law.

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Introduction to Business provides you with the fundamentals on core theories, concepts and principals of Marketing, Economics, Accounting, and Management. This module will help you to develop an understanding of how businesses operate in various aspects. You will be introduced to the role of marketing, PEST and SWOT analysis, demand and supply, and profit maximisation, among other things. Within a lecture environment, you will learn about the key techniques and theoretical underpinnings of these aspects. You will also study and discuss practical examples and case studies to write a business proposal.

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This module introduces you to the essential skills needed to develop and launch a successful product or service. You’ll explore key business concepts including market research, value propositions, marketing, budgeting and business planning.

Working as part of a team, you’ll develop leadership, communication and decision-making skills while learning how businesses respond to changing customer demands and market conditions. You’ll investigate customer needs, set SMART objectives and apply business theories to support effective decision-making.

You’ll also explore areas such as event planning, business regulations and the responsible use of artificial intelligence in business. Throughout the module, you’ll apply your knowledge to real-world scenarios and work collaboratively to develop your own business idea.

By the end of the module, you’ll have the confidence to present and pitch your ideas, bringing together the skills and knowledge needed for future study and business practice.

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This module introduces the financial environment and the analytical skills needed to support business decision-making. You’ll explore financial markets, digital finance, financial technologies, sustainability and ethical issues affecting organisations today.

You’ll develop practical skills in financial analysis, including ratio analysis, financial statement interpretation and the use of spreadsheet software to evaluate financial information. The module also examines investment appraisal, the time value of money and the reliability of financial data.

Through real-world examples and practical activities, you’ll learn how financial information supports business decisions and organisational performance.

By the end of the module, you’ll be able to analyse financial information confidently and apply your knowledge to business, accounting and finance contexts.

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This module explores the global business environment and the factors that influence organisations operating across international markets. You’ll examine global trade, international markets and the social, cultural, political and economic forces that shape business decisions.

Through case studies and practical examples, you’ll develop an understanding of the opportunities and challenges faced by organisations operating internationally. You’ll explore the strategies used by multinational companies and small businesses as they enter and compete in global markets.

The module introduces key business models and frameworks that help organisations respond to changing market conditions and make informed strategic decisions.

By the end of the module, you’ll be able to analyse international business environments and apply your knowledge to real-world business situations.

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This module explores how people behave within organisations and how workplaces are changing through advances in technology and artificial intelligence.

You’ll examine topics including motivation, leadership, teamwork, organisational culture, power and workplace behaviour. Through evidence-based approaches, you’ll develop an understanding of how people and organisations interact and how managers can support high-performing teams.

The module also explores the impact of technology on work, from early industrial developments to the growing influence of artificial intelligence in modern organisations. You’ll consider how changing technologies affect employees, workplaces and management practices.

By the end of the module, you’ll be able to apply organisational behaviour theories to workplace challenges and develop the skills needed to lead and work effectively within modern organisations.

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This module develops the mathematical and statistical skills required for the study of economics. You’ll build confidence in the quantitative techniques used to analyse economic problems and support decision-making.

You’ll begin by revisiting core mathematical concepts including algebra, exponents, logarithms and equations before progressing to differentiation, statistics and data analysis techniques commonly used in economics.

Through practical exercises and seminar activities, you’ll apply these techniques to real economic scenarios, helping you understand how mathematical methods support economic analysis. The module also provides a strong foundation for later study in areas such as microeconomics, macroeconomics and econometrics.

By the end of the module, you’ll be able to apply quantitative methods to economic problems and interpret data with confidence.

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This module introduces you to the principles of financial and management accounting and explores how digital technologies are transforming modern accounting practice.

You’ll develop an understanding of financial reporting, costing methods and the role of accounting information in business decision-making. You’ll also examine how digital systems and data analysis tools support accounting processes and improve organisational performance.

The module explores management accounting techniques, ethical considerations, regulatory requirements and the growing importance of sustainability within accounting practice. Through practical activities, you’ll learn how accounting information can be used to support effective business decisions.

By the end of the module, you’ll have developed a strong foundation in accounting principles and an understanding of how digital technologies are shaping the profession.

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This module presents a fusion between the philosophies which underlie marketing, with a strong emphasis of integrating digital and traditional concepts and the real life application of marketing across a variety of sectoral contexts. You’ll examine the core marketing concept of customer value and the interplay between marketing and sustainability and the ethical challenges and critiques of modern marketing. You’ll gain a wide range of knowledge across a breadth of sectors and be able to adapt these to whatever career or future research you choose. On completion of the module you’ll have not only a solid grounding in marketing philosophies and theories but also a critical view of marketing, based around the realisation of the reality of modern digital marketing operations and management in a context of increasing global economic challenges, but also within a context where the customer profile is shifting to become increasingly demanding, critical and questioning of the motivations and ethics behind the marketers activities.

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